Quevedo Uses Dynamic Labels - Adopting QR Codes for Marketing Wine
At the beginning of January 2009 we posted about using QR Codes in our wine labels. We are now realising the first bottles for the domestic market, Portugal. In a couple of months we should have our wines available in USA with this technology. We will keep you informed and we will also let you know when we have our wines available in any other foreign markets with QR Code technology.
Till soon,
Oscar Quevedo
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Comments
Esses QR Codes são uma inovação no Brasil , mas fora daqui e principalmente no japão isso já utilizado em larga escala.
Conhece algum produtor de vinhos no Brasil que esteja a utilizar QR Codes? Aqui na Europa já se vão vendo alguns.
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Quevedo was founded in 1991 as a family owned business in the heart of the Douro valley, responding to the needs of the generations that preceded the associate founders. These ancestors were passionately dedicated to their vineyards and to the culture that surrounded the production of wine. Consequently, the company was created as a seamless marriage between the initial phase of production and the promotion and selling of their wines. Currently, the estate is comprised of 100 hectares located in the regions of Cima-Corgo and Douro Superior, producing both red and port wines from only the five traditional port grapes Touriga Nacional, Touriga Franca, Tinta Roriz, Tinto Cão and Tinta Barroca. 
[...] Quevedo [...]